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Why join SOFIIE?

Women love sharing their opinions and thoughts with each other. And while 85% of all decisions are made by women, 95% of advertisers are men. Sofiie.com is a website dedicated to collecting the real thoughts and opinions of women about real life things. Are you interested in answering thought provoking questions, winning prizes, and making a difference in the marketing world? Sign up now!

Win prizes!

Participation on sofiie is rewarded through fabulous weekly giveaways ranging from gift certificates and vouchers to individual products. Once registered you have the opportunity to answer daily questions — at least one posted each weekday. For every question you answer, you earn one entry into the weekly prize draw. The more active you are, the more chances to win!

SOFIIE blog

The sofiie blog highlights all sorts of daily happenings from current news & trends to insights into popular brands + their campaigns. And, what blog would be complete without the daily gems that entertain us! Come across something interesting lately? Entertaining? Alarming? Fuel the conversation! Let us know and we'll blog about it.

step one.

Join sofiie by clicking the REGISTER button at the top of the page and create your member profile.

step three.

For every question you answer, you will receive 1 entry. Each Friday, one participating member name is drawn and will win a fabulous prize!

step two.

Log on daily and answer new questions that have been added to the site. At least one new question will be posted every weekday.

Get Connected

Mission

The mission of sofiie is to understand women's decision-making processes and fuel the growth of brands through sharing opinions, forming insights and improving experiences. Sofiie gathers the data that can be shared with brands and business to improve the way they communicate with their female audience.

Refer a Friend

Refer a friend to become a member of sofiie and you can earn an 10 additional entries into the weekly prize drawing. Referrals must sign up to become members and provide the name of the individual (you) that referred them in order for you to qualify for the additional entry. There is no limit to the number of people that you may refer and the number of entries you may receive for each friend that signs up to become a member (based on the criterion above).